CASE STUDY — COOPER RIVER BRIDGE RUN

“Get Over It.”

Promoting continuous physical activity and a healthy lifestyle through education and opportunity.
CLIENT
Cooper River Bridge Run
LOCATION
Mount Pleasant, SC
ESTABLISHED
1978
ENGAGEMENT
Official Marketing Partner
THE STORY

One of the Lowcountry’s most iconic events.

At Motivated Marketing, we’re proud to serve the Charleston community and showcase one of the Lowcountry’s most iconic events—the Cooper River Bridge Run. With a rich history dating back to 1978, this 10K race draws tens of thousands of runners, walkers, and spectators each year, making it one of the largest and most celebrated races in the Southeast.

As the official marketing partner, we’ve had the privilege of capturing the energy, excitement, and community spirit that make the Bridge Run so special. From video production and photography to social media content and promotional design, we’ve helped bring this legendary event to life across every platform.

Take a look at our work below and see how we help make Charleston’s biggest race even bigger every year.

1978
ESTABLISHED
10K
RACE DISTANCE
SE
ONE OF THE LARGEST RACES IN THE SOUTHEAST
Cooper River Bridge Run — Brand Film
AUTO-PLAY · NO SOUND
SCOPE OF WORK

What we deliver.

A full-service media and marketing program built to engage audiences and elevate the event’s brand — before, during, and after.

01

Full Video Production

Event highlights, speaker coverage, crowd shots.

02

Social Media Videos

Reels, TikToks, Stories — short & long form.

03

Photography

Candid, staged, brand-focused shots.

04

Branding & Commercial Videos

Promote your event before, during & after.

05

Testimonials & Interviews

Attendees, organizers, and vendors.

06

YouTube & Video SEO Optimization

Maximize reach and visibility.

07

Social Media Content Creation & Posting

Posts, banners, mockups.

08

Lead Generation & Geo-Targeted Ads

Attract more attendees.

09

Community Management

Engage with your audience in real time.

FROM THE OFFICIAL RACE BRAND

It’s an experience. Not just a race.

Cooper River Bridge Run
WHO IS M2?

A full-service Charleston marketing agency since 2007.

Motivated Marketing (m2) delivers the full scope of marketing services to meet your brand where it’s at and take it where it deserves to go.

Since 2007, our Charleston agency has developed a comprehensive creative portfolio that displays our dedication to your brand’s future. We specialize in full-service media and marketing support for events of all sizes — whether you’re hosting a marathon, business convention, trade show, city festival, or corporate expo.

FOUNDED
Charleston, SC · 2007
STATUS
Award Winning
REACH
National Clients
SERVICE MODEL
Full Service
Motivated Marketing

Disclaimer: This promotion is for a past event. Dates, pricing, and promotional details shown are no longer valid. The event has ended, and the information is provided for reference only.

LET’S MAKE YOUR NEXT EVENT IMPOSSIBLE TO IGNORE

Partner with us for event marketing that delivers real results.

Whether you’re hosting a marathon, business convention, trade show, city festival, or corporate expo — we handle it all, before, during, and after your event. Contact us today to get started.

FREE CONSULTATION

Tell us about your event.