Get Seen With M2
DIGITAL ADVERTISING
Paid Search • Facebook • Display • Youtube • Pre-Roll • Reporting • Dedicated Specialists

The facts speak for themselves a whopping 86% of marketers have boosted brand awareness by utilizing at least one digital marketing channel.

Undoubtedly, Motivated Marketing (m2) delivers a digital team that keeps up with the latest online trends, branding strategies and forms of media most appealing to modern audiences.

Never afraid to roll up their sleeves and dig into the data. In fact, developing a comprehensive digital strategy requires it. Here, we offer some insight into the type of savvy digital advertising services we provide.

Supporting Digital Advertising Services

As a full service agency, Motivated Marketing offers expertise in all aspects of Digital Advertising, for more information on other services click below.

Meet your dedicated digital marketing specialist.
Let’s just chat, it’s FREE!

    Google Paid Search

    Curious about Google Paid Ads and how they can transform your business? You’re in the right place. At Motivated Marketing, we’re here to demystify the world of online advertising and show you how Google Paid Ads can revolutionize your digital strategy.

    So, what exactly are Google Paid Ads?

    In essence, Google Paid Ads are a form of online advertising where businesses bid to display brief advertisements, service offerings, product listings, or videos to web users within Google’s vast network. These ads appear prominently on Google’s search results pages, as well as on various websites across the internet that are part of the Google Display Network.

    Here’s how they work:

    1. Keyword Targeting: When users enter specific keywords or phrases into Google’s search engine, Google Paid Ads utilize a sophisticated auction system to determine which ads are displayed. Advertisers bid on keywords relevant to their business, and Google ranks ads based on bid amount, ad quality, and other factors.
    2. Ad Placement: Google Paid Ads can appear in several locations across Google’s network. The most common placement is within search engine results pages (SERPs), where ads are displayed above or below organic search results. Additionally, ads can appear on relevant websites across the internet through the Google Display Network, reaching users as they browse content online.
    3. Cost-Per-Click (CPC) Model: With Google Paid Ads, advertisers only pay when users click on their ads – hence the name “pay-per-click” advertising. Advertisers set a maximum bid for each click, and Google automatically adjusts bids in real-time to ensure maximum exposure within the advertiser’s budget.
    4. Ad Customization: Google Paid Ads allow for extensive customization to ensure your ads resonate with your target audience. From ad copy and imagery to ad extensions and call-to-action buttons, every element can be tailored to maximize engagement and drive conversions.

    Now, let’s explore how Google Paid Ads can benefit your business:

    • Immediate Visibility: Unlike traditional marketing efforts that can take weeks or months to gain traction, Google Paid Ads deliver instant visibility, ensuring your brand is front and center when potential customers are actively searching for your products or services.
    • Targeted Reach: With precise audience targeting options, you can reach potential customers based on factors such as demographics, interests, location, and search behavior. This laser-focused approach ensures your ads are seen by the right people at the right time, maximizing the likelihood of conversion.
    • Measurable Results: One of the biggest advantages of Google Paid Ads is the ability to track and measure the performance of your campaigns in real-time. Detailed analytics provide insights into metrics such as clicks, impressions, conversions, and return on investment (ROI), allowing you to refine your strategy and optimize your campaigns for maximum effectiveness.

    Ready to harness the power of Google Paid Ads for your business? Partner with Motivated Marketing today, and let us create custom-tailored campaigns that drive results and propel your business to new heights of success.

    facebook

    Popping up in their newsfeed is a great way to meet users where they are! Designed to grab users’ attention and stop them from scrolling, our ads are engaging and unique.

    display

    Connect with your audience even when they’re not on your website by serving relevant ads on the digital destinations they visit most.

    video

    Our videos are tailored to your digital audience, transforming TV commercials into a format that encourages engagement and drives traffic to your site.

    ott advertising icon, streaming ads icon

    OTT Advertising
    (streaming service ads)

    The streaming world is exploding, and it’s a train you don’t want to miss. In 2023, U.S. streaming viewership surged by an incredible 21%, as reported by Nielsen. But here’s the real eye-opener: a staggering 88% of adults surveyed have embraced streaming with at least one subscription. And hold onto your seats—41% are also subscribed to a “multichannel TV subscription” like Fubo or YouTube TV.

    Don’t get left behind. Embracing the world of OTT (over-the-top) is your next strategic move.

    What exactly is OTT, you ask? Think of it as the gateway to a universe of entertainment, where content is delivered directly to viewers via the internet, bypassing traditional cable or satellite providers. With OTT, you have the power to curate your own personalized viewing experience, anytime, anywhere, and on any device.

    Here’s why diving into OTT is your next big move:

    1. Unparalleled Reach: With the explosive growth of streaming, OTT platforms offer unparalleled reach to a diverse and engaged audience. Whether you’re a content creator, broadcaster, or brand, OTT provides a direct line to your target market, allowing you to connect with viewers on a global scale.
    2. Flexibility and Convenience: Say goodbye to scheduling conflicts and limited viewing options. OTT platforms give viewers the freedom to watch what they want, when they want, and how they want. Whether it’s binge-watching your favorite series or catching up on live events, OTT puts the power in your hands.
    3. Advanced Analytics: One of the key advantages of OTT is its ability to provide detailed analytics and insights into viewer behavior. From demographics and viewing habits to engagement metrics and retention rates, OTT platforms empower content creators and advertisers to make data-driven decisions that drive results.
    4. Monetization Opportunities: Whether through subscription-based models, advertising, or pay-per-view options, OTT platforms offer a wide range of monetization opportunities for content creators and distributors. With the right strategy, OTT can become a lucrative revenue stream for your business.

    Ready to take the plunge into the world of OTT? Partner with us and unlock the full potential of digital entertainment. From content creation and distribution to audience engagement and monetization, we’ve got you covered every step of the way.

    Don’t miss out on the future of entertainment. Contact us today and let’s make your mark in the world of OTT!

    seo agency near me icon

    seo

     About 53.3% of all web traffic is driven by organic search, while just 27% comes from paid search. B2B businesses rake in twice as much cash from organic search compared to all other channels put together.

    Search engine optimization (SEO) is the magic wand that makes your brand visible to the right people in the right place—online. SEO’s main aim is to get a better grasp of what consumers want and then tweak your content so that you climb up the ranks and end up on the first page of search results.

     

    email marketing near me icon

    email marketing

    59% of consumers say marketing emails influence their purchase decisions, with over 50% saying they purchase from an email at least once a month. 

    No matter how engaging the copy or how eye-catching the design, an email is still designed for a user’s digital trashcan if it’s not relevant. That’s why Motivated Marketing works hard to ensure the right emails are delivered to the right inboxes. Plus, 80% of small and midsized businesses say that email marketing is their most important online tool for customer retention. And because we handle the process from start to finish, our clients can sit back and relax!

    social media marketing near me icon

    social media

    Approximately 4.8 billion people around the world use social media, which makes up about 59.9% of everyone on the planet and a whopping 92.7% of internet users.

    Our team of tech-savvy folks is here to help you kickstart your social media campaigns.

    Our social media marketing strategy is tailored to fit your unique audience and goals. And, of course, we’re mindful of your budget. Whether we go for paid ads, organic posts, or a mix of both, we promise to bring results that’ll impress.

    CHARLESTON DIGITAL ADVERTISING AGENCY NEAR ME

    Call 843-478-3019 or fill the form out below to meet your dedicated digital marketing specialist