many dealerships. one brand.

As we continue to bring more Hendrick dealerships on board, our challenge is to keep them all on-brand. Our team must not only coordinate with individual dealers, but Hendrick Automotive Group Corporate – and produce marketing that both considered worthy of a victory lap. We’ve done this successfully for years, with our dedicated automotive team working to maintain consistency between dealerships – across marketing platforms and state lines.


These TV commercials and videos gave our Creative Team the opportunity to think outside of the box.


Testimonial campaigns, used by Hendrick dealers across 3 different states, proved to be incredibly effective.


With incentives and offers driving these spots, our team produced something truly attention-grabbing.

digital strategy

Our tech-savvy digital team provides the following services, tracking results to optimize each campaign’s (and each dealership’s) success. One way our graphic designers ensure campaign consistency across the web is through the use of badges, like this one! Notice the different ways it was used to tie the campaign together.

paid search




print strategy

From in-store collateral to out-of-home advertising, Motivated Marketing handles it all.
Check out a few samples of print work that we designed for Hendrick dealerships across the country.

direct mail strategy

Our direct mail specialists ensure a successful delivery – one that’s on time AND on message!
The results are proof that mail works, and that M2’s customized strategy does, too!

Ready to shift your dealership’s marketing efforts into high gear? Contact us today!